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OUR Philosophy

Behind every great company is a group of people who  believed first.

In Good Company

Great companies are not built alone. They are built by founders who know the problem firsthand, shaped by operators who have scaled before, and backed by investors who bring conviction, context, and perspective.

At CreativeCo, we bring those groups together. The result is a network shaped by shared experience, aligned incentives, and a genuine commitment to building enduring companies.

Nick Fogle, Founder & CEO
Churnkey
Mason and Roldofo
Swivl
Erica Olsen, Founder & CEO
Madison AI
AJ and James
Proline AI
How We Invest

One thesis.
Consistently applied.

That network sharpens our conviction. Four principles have guided every investment we have made since 2020.

Domain expertise wins

The best founders have lived the problem. They know the buyer, the workflow, and the market. That kind of experience creates an advantage outsiders cannot replicate.

01

Mission-critical solutions only

We invest in AI companies building systems that governments, healthcare providers, financial institutions, and infrastructure operators rely on every day. Not productivity tools, but core operations.

02

100% AI-powered B2B

We stay focused on what we know. AI-powered B2B companies solving important problems in essential industries. Over time, that focus builds deeper expertise, stronger networks, and better decision-making.

03

We source proactively

We identify companies through a proprietary research process, often before the broader market is aware. Leading early requires intentional sourcing, disciplined diligence, and conviction.

04
What Others Say

Trusted by LPs and founders

As someone who runs a family office and is an LP in other firms, what stands out about CreativeCo is how high-touch and high-impact they are. They create real opportunities to connect with operators, other LPs, see how the investments are performing, and understand what’s coming next.”
Brian Poplin
Family Office GP
Limited Partner
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The thing I love most about being an LP with CreativeCo is their unique perspective and monthly LP updates on the future of AI and the future of work. It’s one of the most valuable parts of being in the fund and something I genuinely look forward to reading every month.”
Christine Nicodemus
Limited Partner
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CreativeCo’s go-to-market team has provided significant value for our GTM strategy. Their invaluable guidance helped us navigate seed-stage complexities, avoid common pitfalls, and speed up our learning process. Their support significantly impacted our ability to craft a solid go-to-market approach much faster than we could have alone.”
Baird Hall
Co-Founder Churnkey